Friday, 4 October 2013

Making and Connecting

http://www.theory.org.uk/david/makeandconnect.htm

Quotes from David Gauntlett- Making and Connecting. 
- LEGO theory.
'People want to make the World their own'
'People want to make their mark on the World'
'People want to be social'
'People want to make connections'
'Creativity...needs to be channelled, needs tools' 
Creativity + tools = making things
Making things...sharing things
Originally a 'sit back and be told culture', TV was part of this spec.
Now a 'making and doing culture'
Networks of 'making and doing'

Artist whose career was promoted throgh the Internet... Carly Rae Jepson. 
Carly Rae Jepson was initally known for coming in third position in Canadian Idol. Three years later she released a single called 'Call Me Maybe', this was promoted to global audiences through the use of Youtube. But also celebrities of whom have large fan bases such as Justin Bieber, Selena Gomez, Ashley Tisdale etc made a video of themselves lisping the song which bought world wide attention. The video they made reached 400million views. In February 2000 Justin Bieber referred Carly to his manager Scooter Braun who signed her to Schoolboy Records. The single reached number on US Billboard and Canadian Hot 100. 

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